TFS – Canada’s International School – Launches a Campaign that Dares to be Hopeful

Toronto, ON, February 5, 2025 – TFS – Canada’s International School – has launched Can’t Wait!, an ambitious campaign to raise $40 million to build state-of-the-art learning centres and opportunities for students at Canada’s premier co-ed bilingual independent school. The multi-channel campaign was created by marketing and branding agencies Curious Public and Aubs & Mugg.


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Curious Public Announces Round Three of the James Bullbrook Memorial Scholarship

Toronto, Ontario, January 23, 2025 – Curious Public is proud to announce that applications are now open for the third annual James Bullbrook Memorial Scholarship, a $500 USD award to be used towards a session at Camp Woodward PA this summer. The scholarship honours the late James Bullbrook—a beloved colleague, friend, and father—by celebrating his support for skateboarding and his enduring impact on the community.


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Managing the Rapid Spread of Misinformation During LA Wildfires

Misinformation spreads faster than ever during emergencies, forcing crisis communicators to tackle new challenges in 2025. AI-driven rumours going viral and declining public trust demand action now. Update your crisis plan, adopt innovative tools, and adapt your strategies to stay ahead. Learn the essential steps to lead quickly with clarity and impact.


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Gen X and Millennials Control our Money and Make our Decisions—Time for our Communications to Adapt

The decision-makers are changing, and with them, so is the way they consume information. As boomers exit, Gen X and millennials are taking the reins, bringing new habits and media preferences. Is your organization prepared to adapt its strategy and capture their attention-and their money?


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