How You Can Win in a Trade War: Be bold, not quiet

Silence is a losing strategy in the Canada-U.S. trade war. Canadian brands that are speaking up—like Chapman’s Ice Cream—are winning big as consumers rally behind local products. But the smartest businesses aren’t just riding the wave; they’re using this moment to reshape their future and seize new market opportunities. The question is: will you?


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Ernestine’s Women’s Shelter Named Curious Public’s 2025 UPLIFT Recipient

Toronto, ON, March 3, 2025 – Today, Curious Public announced its partnership with Ernestine’s Women’s Shelter through UPLIFT, the firm’s annual pro bono marketing and communications services program. 

Through the partnership, Curious Public will work with Ernestine’s to tell its story clearly and better support its strategic goals. The work will help Ernestine’s execute a strong communications strategy that will help the Toronto shelter amplify its messages across digital and traditional channels to grow and diversify its audience and funding opportunities.  


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TFS – Canada’s International School – Launches a Campaign that Dares to be Hopeful

Toronto, ON, February 5, 2025 – TFS – Canada’s International School – has launched Can’t Wait!, an ambitious campaign to raise $40 million to build state-of-the-art learning centres and opportunities for students at Canada’s premier co-ed bilingual independent school. The multi-channel campaign was created by marketing and branding agencies Curious Public and Aubs & Mugg.


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Curious Public Announces Round Three of the James Bullbrook Memorial Scholarship

Toronto, Ontario, January 23, 2025 – Curious Public is proud to announce that applications are now open for the third annual James Bullbrook Memorial Scholarship, a $500 USD award to be used towards a session at Camp Woodward PA this summer. The scholarship honours the late James Bullbrook—a beloved colleague, friend, and father—by celebrating his support for skateboarding and his enduring impact on the community.


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