Web Summit Vancouver: “It’s Coming”

"It's coming." That was the unofficial slogan echoing through Web Summit Vancouver — and on the exhibition floor and speaker stages, you could feel why. Autonomous vehicles, agentic AI, wearable medical devices, the future of work: all of it, tangible and accelerating. But the conversation that cut through the noise wasn't about technology at all. It asked a harder question — one every leader in that room needed to hear.


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How You Can Win in a Trade War: Be bold, not quiet

Silence is a losing strategy in the Canada-U.S. trade war. Canadian brands that are speaking up—like Chapman’s Ice Cream—are winning big as consumers rally behind local products. But the smartest businesses aren’t just riding the wave; they’re using this moment to reshape their future and seize new market opportunities. The question is: will you?


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AI and the Value of Creativity: A conversation with Jordan Ray

Jordan’s career in Communications has spanned over a decade, working with some of the best and brightest in the public and private sector. He was an early adopter of ChatGPT and other AI tools. So I spoke to him about his curiosity about AI, how he turned that into a training course for Communications professionals, and where he predicts the industry is moving.


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Grading Adidas’ Statement on Kanye West

Somewhere in Adidas headquarters in Herzogenaurach, Germany, there are folks who look like they’ve just crawled out of a flaming dumpster after writing a corporate statement about the Kanye West/Adidas saga. This blog post is about the work they did.


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